iFundWomen Day 1!

TOTC is a fashion, fragrance and lifestyle brand that I’ve spent the last 8 months creating with Gemma Delsing and Aleksandra McCormack. Our name is an acronym for Turn of the Century, recognizing that, regardless of the numerical year, the world has changed and the future is now. 

With that in mind, we have created a streamlined, versatile system of reimagined essentials to suit you in this new world. As individual pieces or as a full system, each product is designed help you harness authentic, enduring style with minimum effort. Our product assortment, design strategy, merchandising plan and production approach all support our mission. 

Yesterday we launched a campagin via iFundWomen where you can learn more and get involved. This will be part of our seed to produce our first collection of Knitwear and Accessories and bring TOTC to life in fall 2021. I hope you will take a moment to check it out here if you have not already. 

We welcome every single fan, follower, friend, donor, family member and early perfume adopter to be a part of our community. It's been so magical in just the first day of the campaign, to hear from each of you and feel your belief in what we are doing. Thank you for a great first day. I can't wait to continue sharing the magic with some of the experiences we are planning around TOTC. 

With Love, 

Jordan Robin, Founder & CCO